I think Parrot does need to drop the price on the Anafi. Last week, DJI offered a special promotion for the Mavic Air and included a free battery for $799 (sale goes through September 8th). That is the same price as the Anafi with an extra battery at its current pricing. The Mavic Pro, which is being discontinued, has seen discounts also. I saw a refurbished (by DJI) Mavic Pro for $649 a couple of weeks ago. Yes, the Parrot has some unique features (the 180 degree gimbal, quiet operation and the 2.8 lossless zoom), but the Mavic Air and Mavic Pro at about the same price point will be hard to compete with. I think Parrot has done a nice job of responding to the users by updating, improving and including new features for the Freeflight app and dropping the price of the Follow Me and Flight Plan in app purchases to .99 cents, but they need to do something more to compete with DJI on the drone pricing. IMO, they need to at least offer a free battery with the Anafi or drop the price by $100 to $200 to increase market share and make the Anafi more attractive to buyers. Although the Yuneec Mantis Q has just come out, I think it is an inferior product when compared to the Anafi, but it is much more aggressively priced than the Anafi, hence uninformed people who shop by price may buy it over the Anafi.